News : WOW ! by Vinexpo
« WOW ! Authentic wines and true encounters »
As mentioned above on a Vertdevin article Vinexpo has just formalized the creation of WOW ! For the first time ever, Vinexpo Bordeaux will offer an area entirely dedicated to organic and biodynamic wines. This new entity named WOW ! (World of Organic Wines !) will particularly appeal to professionals searching for crafted wines. In 2017 Vinexpo will take place in Bordeaux from Sunday 18th to Wednesday 21st of June.
WOW ! will be articulated around tasting tables where producers will present their organic or biodynamic wines, and share their values and passion. In addition to the encounters with the winemakers, conferences and round tables on the organic topic will round up the programme. The restaurant situated in the WOW ! area will of course propose 100% organic food.
WOW !, a new space in response to market demand
As part of Vinexpo Bordeaux, WOW! will take place at the Convention Center and will reflect the convivial, authentic atmosphere organic and biodynamic events are renowned for. Organic wines have always participated in Vinexpo, be it on the exhibition stands, in the tastings of the Vinexpo Academy or at the tasting of the Vignerons bios d’Aquitaine, yet the creation of WOW ! caters a real need. Numerous importers, sommeliers and wine shop owners are looking for a clearly identified offer of organic wines to satisfy the increasing demand for this type of products. ” WOW ! also translates Vinexpo’s desire to become increasingly accessible for smaller winegrowing companies, by offering attractive rates and a flexible schedule. “