Château Mouton Rothschild unveils the label for its 2019 !
For this new vintage, the artist Olafur Eliasson was chosen to create the label of this emblematic 1er Cru Classé of Pauillac.
The convergence of the nature, the art and science, Solar Iris of Mouton, created by Olafur Eliasson for Château Mouton Rothschild 2019 celebrates the alliance of sun and wine.
Solar Iris if Mouton is divided in two horizontal parts: the high arc and the lower arc, the higher arc represents the daylight in golden color, the lower arc which is in dark blue reflects night. The surround of the oculus represents Château Mouton Rothschild. A series of ellipses form a ring that retraces the path of the Sun in relation to the Earth, at the very place where the Château in Pauillac is located. The lower arc represents the shortest day of the year and the higher the longest day.
In the upper arc, the 8-shaped figures are called analemmas, represent the positions of the sun recorded every day of the year at the same time from Château Mouton Rothschild. It is the movements of the Earth around the Sun and along its own axis that cause variations in the Sun’s position. Thus, the shape of an analemma reveals the movement of the Earth and the passage of time. This figure in the shape of an “8” evokes the symbol of infinity: promise of eternity for Mouton Rothschild 2019 ?
Olafur Eliasson describe “ Solar Iris of Mouton is a map of all the sunsets and sunrises that take place over a year at Château Mouton Rothschild. Depicting each hour of daylight and night-time that go into the growing of the grapes, it is a kind of signature for the vineyard, telling us something about the conditions in which the wine grew and the intimate relationship between the wine and its location. Tasting the wine connects us to the local environment, to the soil, and to the particular weather, seasons, and lighting of the place. Visible through the eye-like oculus at the center of the label, the wine contains the golden sun, the earth, and the sky; it is local and it simultaneously bears a trace of the celestial.”
Born in 1967, Olafur Eliasson was trained at the Royal Academy of Fine Arts in Copenhagen. He now works in Berlin, where the studio that bears his name brings together a multidisciplinary team made up in particular of architects and art historians.